About Us

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Who We Are

Tru Blaq is a full-service Influencer Marketing Agency connecting the right voices with the right audiences. From pitch to post, we manage every touch point, focusing on the KPIs that matter to you.

Since 2019, we’ve been shaping the space where brand stories meet content creators. Building campaigns that don’t just show up on feeds, they stick in minds. We specialise in strategic collaborations, performance driven content and creators who move the needle. The brands winning today aren’t shouting louder, they’re spending smarter. Together, we can make influence impossible to ignore.

Our Story

When the world hit pause, creators hit record. Lockdown turned bedrooms into studios and everyday voices into cultural forces. Influence shifted from celebrity to community, from curated to real. We saw the change and knew this wasn’t just a passing trend, it was a movement.

That spark became Tru Blaq. Born from a love of storytelling, a sharp eye for talent, and a mission to build powerful connections.

Behind The Name

Tru — authentic, dependable and grounded. We champion creators who show up as their full selves, and brands that dare to do the same.

Blaq — tribute to black excellence, to strength and creativity. It’s the heart of who we are and the lens through which we lead.

What We Do

Sourcing & Vetting

360 Campaign Management

Reports & Analytics

Our Mission

Connecting real voices to bold brands, through influence that’s Tru.

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